

FELICIANO LÓPEZ
SS25 URBAN_KIT


FELICIANO LÓPEZ
SS25 URBAN_KIT


FELICIANO LÓPEZ
SS25 URBAN_KIT
MADRID THROUGH THE EYES OF FELICIANO LÓPEZ
Introducing the Spring Summer 2025 campaign shot on Feliciano López wearing the Urban Kit. Renowned for a brilliant career in the era considered to be the best in the history for tennis, Feliciano López is the embodiment of elegance and harmony, a distinctive attitude characterising both his game on court and his everyday life. Shot in Madrid, the campaign marks the connection Feliciano López has with the Spanish capital, home to his personal and professional life. The city combines a blend of classic and modern architecture—an analogy to Sease’s vision of merging sartorial tradition with contemporary design.

Introducing the Spring Summer 2025 campaign shot on Feliciano López wearing the Urban Kit. Renowned for a brilliant career in the era considered to be the best in the history for tennis, Feliciano López is the embodiment of elegance and harmony, a distinctive attitude characterising both his game on court and his everyday life. Shot in Madrid, the campaign marks the connection Feliciano López has with the Spanish capital, home to his personal and professional life. The city combines a blend of classic and modern architecture—an analogy to Sease’s vision of merging sartorial tradition with contemporary design.



MOOD OF THE SS25 URBAN_KIT
The urban kit of essentials contaminates high performance activewear with every day urban life Modern looks for a casual yet sophisticated attitude, where precious natural fibers become high-tech and functional to surf the city in comfort and style.
Travel in maximum freedom of movement with refined loungewear made of precious stretch cashmere fabrics.
Pinstripe and tailoring heritage combined with modern and casual fit are absolute protagonist of Sease's contemporary spirit.
















Feliciano López, former tennis champion, is known for his exceptional character both on and off the court. López has recently transitioned into top managerial roles in world class events as Tournament Director, redefining his position within the sports industry.













