MADRID THROUGH THE EYES OF FELICIANO LÓPEZ
MOOD OF THE SS25 URBAN_KIT
Introducing the Spring Summer 2025 campaign shot on Feliciano López wearing the Urban Kit. Renowned for a brilliant career in the era considered to be the best in the history for tennis, Feliciano López is the embodiment of elegance and harmony, a distinctive attitude characterising both his game on court and his everyday life. Shot in Madrid, the campaign marks the connection Feliciano López has with the Spanish capital, home to his personal and professional life. The city combines a blend of classic and modern architecture—an analogy to Sease’s vision of merging sartorial tradition with contemporary design.
